NBC Sports Network’s Awesome MLS Commercial
Have you heard of a channel called, “Versus?” Well, neither have I, and neither has half the TV viewing audience in the United States, according to USA Today. What does this mean? Well it means a name change and repositioning of this cable channel from “Versus” to “NBC Sports Network.” And for American soccer fans it means MLS on NBC!
It seems as though “NBC Sports Network” is betting highly on the growth potential of MLS, but they are not quite ready to bet totally on soccer just yet. I don’t expect this channel to become like “FOX Soccer Channel,” as it seems the channel will be strongly focused on NHL as well as many other sports.
NBC Sports Network will be just another sports channel, not focused directly towards soccer, which sucks. NBC Sports Network will provide Olympic qualifying tournament for the CONCACAF, Other U.S. men’s and women’s national team games are planned, and the first of the network’s roughly 40 MLS contests will be televised on March 11 (additional games will air on NBC). Programming will consist of Olympic games, Fishing, Hunting, and NHL as the base of the networks focus will make up the majority of it’s programming.
So in my point of view NBC Sports Network programming will incorporate all the unpopular sports in America. Unfortunately, soccer is part of NBC’s/America’s “uncool” crowd. So once again we sit at the uncool table in the cafeteria, “doooogh!”
However, NBC Sports Network has produced a nice TV commercial, which we can all enjoy. I can’t wait for the day soccer is actually a real money making contender in the United States!
Roberto Avey is an ex-soccer player from Brazil. Club, Associação Atlética Ponte Preta in Campinas, São Paulo, Brazil, 1995-1998 under coach, Francisco da Silva Júnior “Chiquinho." He has since graduated from Midwestern State University in Texas, with a bachelor degree in journalism and helps coach teams in Southern California. Read more